PRIVACY POLICY

1.- OWNERSHIP

This website is owned by Marina Eguizabal with registered office at Matilde Landa 28, portal H - 28029 Madrid (MADRID).

2.- INFORMATION AND CONSENT

By accepting this Privacy Policy, the user (hereinafter, the “ User ” or the “ Users ”) is informed and gives his or her free, informed, specific and unequivocal consent so that the personal data provided through the Web page located at the URL [https://www.lyomwear.com/] (hereinafter, the “ Website ”) are processed by LYOM, as well as the data derived from your navigation and any other data that may be provided in a future.

The User must carefully read this Privacy Policy, which has been written in a clear and simple manner, to facilitate its understanding, and the User may determine, freely and voluntarily, whether they wish to provide their personal data to LYOM.

3.- MANDATORY OF PROVIDING THE DATA

The data requested in the forms on the Website are generally mandatory (unless otherwise specified in the required field) to comply with the purposes for which they are being collected.

Therefore, if they are not provided or are not provided correctly, they will not be able to be addressed, without prejudice to the fact that you will be able to freely view the content of the Website.

4.- FOR WHAT PURPOSE WILL LYOM PROCESS USER DATA?

The personal data provided through the Website will be processed by LYOM in accordance with the following purposes:

  1. Data provided to formalize a purchase :
  • Manage, process, send and track purchases made.
  • Contact the User to finalize the order if they have saved their shopping cart or have saved products in their shopping cart without completing the payment process.
  • Conduct quality and satisfaction surveys.
  • Send personalized commercial communications to the User about LYOM products and services, by electronic and/or conventional means, unless the User objects by checking the box enabled for this purpose on the Website.
  • Send commercial communications to the User, by electronic and conventional means, about LYOM products and services, if the User gives their consent to do so by checking the corresponding box.
  • Prepare a commercial profile, using third-party sources to offer the User products and services in accordance with their interests, if the User authorizes it by checking the box enabled for this purpose.
  • Carry out analysis on the use of the Website and check the User's preferences and behaviors in order to improve communication with Users of the Website.
  • In order to offer you Klarna payment methods, at the time of payment, we may transmit to Klarna during the purchase process your personal data included in the contact form and order details, so that Klarna can evaluate whether You meet the requirements to access your payment methods and to adapt said payment methods to your profile. Your personal data is processed in accordance with the provisions of Klarna's privacy policy.
  1. Data provided through out-of-stock product forms :
  • Inform Users of the availability of products in which they were interested and that were out of Stock.
  • Send commercial communications to the User by electronic and/or conventional means, about LYOM products and services, if the User gives their consent to do so by checking the corresponding box.
  • Prepare a commercial profile, using third-party sources to offer the User products and services in accordance with their interests, if the User authorizes it by checking the box enabled for this purpose.
  • Carry out analysis on the use of the Website and check the User's preferences and behaviors in order to improve communication with Users of the Website.
  1. Data provided through contact forms :
  • Manage, process and respond to the User's requests, requests, incidents or queries.
  • Send commercial communications to the User by electronic and/or conventional means, about LYOM products and services, if the User gives their consent to do so by checking the corresponding box.
  • Prepare a commercial profile, using third-party sources to offer the User products and services in accordance with their interests, if the User authorizes it by checking the box enabled for this purpose.
  • Carry out analysis on the use of the Website and check the User's preferences and behaviors in order to improve communication with Users of the Website.
  1. Data provided through collaboration forms :
  • Manage the relationship with collaborators or influencers.
  • Send commercial communications to the User by electronic and/or conventional means, about LYOM products and services, if the User gives their consent to do so by checking the corresponding box.
  • Prepare a commercial profile, using third-party sources to offer the User products and services in accordance with their interests, if the User authorizes it by checking the box enabled for this purpose.
  • Carry out analysis on the use of the Website and check the User's preferences and behaviors in order to improve communication with Users of the Website.
  1. Data provided for sending the Newsletter :
  • Manage the subscription and/or unsubscription of the Newsletter.
  • Send commercial communications to the User by electronic and/or conventional means, about LYOM products and services, if the User gives their consent to do so by checking the corresponding box.
  • Prepare a commercial profile, using third-party sources to offer the User products and services in accordance with their interests, if the User authorizes it by checking the box enabled for this purpose.
  • Carry out analysis on the use of the Website and check the User's preferences and behaviors in order to improve communication with Users of the Website.
  1. Data provided to obtain discounts or to participate in promotions :
  • Manage and carry out the promotion, as well as manage its development.
  • Send commercial communications to the User by electronic and/or conventional means, about LYOM products and services, if the User gives their consent to do so by checking the corresponding box.
  • Prepare a commercial profile, using third-party sources to offer the User products and services in accordance with their interests, if the User authorizes it by checking the box enabled for this purpose.
  • Carry out analysis on the use of the Website and check the User's preferences and behaviors in order to improve communication with Users of the Website.

5.- WHAT USER DATA WILL LYOM PROCESS?

LYOM will process the following categories of User data:

  1. To formalize a purchase :
  • Identification data : name, surname and ID.
  • Contact information : email address, telephone number and postal address.
  • Transaction data for goods and services in LYOM : products and services purchased or in which the User shows interest.
  • Economic and financial data : bank card.
  • Navigation data .
  1. Data provided through out-of-stock product forms:
  • Identification data : name and surname.
  • Contact information : email address.
  • Transaction data for goods and services in LYOM : products and services in which the User shows interest.
  • Navigation data .
  1. Data provided through contact forms :
  • Identification data : name and surname.
  • Contact information : email address, telephone number and postal address.
  • Other data : data provided by the Users themselves in the open fields of the forms provided on the Website.
  • Navigation data .
  1. Data provided through collaboration forms :
  • Identification data : name and surname.
  • Contact information : email address, telephone number and postal address.
  • Navigation data .
  1. Data provided for sending the Newsletter :
  • Identification data : name and surname.
  • Contact information : email address.
  • Navigation data .
  1. Data provided to obtain discounts or to participate in promotions :
  • Identification data : name and surname.
  • Contact information : email address, telephone number and postal address.
  • Transaction data for goods and services in LYOM : products and services purchased or in which the User shows interest.
  • Navigation data .

In the event that the User provides data from third parties, they declare that they have their consent and undertake to transfer the information contained in the Privacy Policy, exempting LYOM from any responsibility in this regard. However, LYOM may carry out periodic verifications to verify this fact, adopting the appropriate due diligence measures, in accordance with data protection regulations.

6.- WHAT IS THE LEGITIMATION OF THE PROCESSING OF USER DATA BY LYOM?

The legitimacy of the processing of your personal data will be the following:

  1. Data provided to formalize a purchase :
  • Execution of the contract , to manage, process, send, track purchases made and contact the User to finalize the order if they have saved their shopping cart or have saved products in their shopping cart without completing the payment process.
  • Legitimate interest , to carry out quality and satisfaction surveys and to send personalized commercial communications, by electronic and/or conventional means, about LYOM products and services.
  • Consent , for the sending of commercial communications by electronic and conventional means, about LYOM products.
  • Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.
  1. Data provided through out-of-stock product forms:
  • Consent , to inform Users of the availability of products in which they were interested and that were out of Stock.
  • Consent , for the sending of commercial communications by electronic and conventional means, about LYOM products and services.
  • Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.
  1. Data provided through contact forms :
  • Consent , to manage, process and respond to the User's requests, requests, incidents or queries.
  • Consent , for the sending of commercial communications by electronic and conventional means, about LYOM products and services.
  • Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.
  1. Data provided through collaboration forms :
  • Execution of the contract , to manage the relationship with collaborators or influencers.
  • Consent , for the sending of commercial communications by electronic and conventional means, about LYOM products and services.
  • Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.
  1. Data provided for sending the Newsletter :
  • Consent , to manage the subscription and/or unsubscription of the Newsletter, carried out through the channel provided on the Website.
  • Consent , for the sending of commercial communications by electronic and conventional means, about LYOM products and services.
  • Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.
  1. Data provided to obtain discounts or to participate in promotions :
  • Consent , to manage the promotion and make the discount or promotion effective.
  • Consent , for the sending of commercial communications by electronic and conventional means, about LYOM products and services.
  • Consent , to develop a commercial profile, using third-party sources to offer the User products and services according to their interests.

The consents obtained for the aforementioned purposes are independent, so the User may revoke only one of them without affecting the others.

To revoke said consent, the User may contact LYOM through the CONTACT section of the same Website.

7.- INTERNATIONAL DATA TRANSFERS

The User is informed that LYOM has contracted the services of Shopify, Google and Klaviyo, whose servers are hosted in the USA, which implies an international transfer of data. However, international data transfers are regularized since the aforementioned entities are adhered to the Privacy Shield Protocol.

8.- CONSERVATION OF DATA

The User's data will be kept for the following periods:

  1. Data provided to formalize a purchase :
  • The data provided to manage, process, send and track purchases made will be kept during the contractual relationship and, once it has ended, during the prescription period of any legal actions that may arise from it.
  • The data used to contact the User to complete the order if they have saved their shopping cart or have saved products in their shopping cart without completing the payment process will be kept for 180 days.
  • Data related to satisfaction and quality surveys will be kept for five (5) years.
  1. Data provided through out-of-stock product forms will be processed until the communication is sent to the User, indicating that the product is in Stock and, if it is not in Stock, for six (6) months.
  2. Data provided through contact forms will be kept during the period necessary to process and respond to your request and, once completed, during the period of prescription of legal actions derived from the aforementioned request.
  3. Data provided through collaboration forms will be kept during the contractual relationship and, once it has ended, during the prescription period of legal actions that may arise from it.
  4. Data provided for sending the Newsletter will be kept as long as the User does not revoke the consent given for this purpose.
  5. Data provided to obtain discounts or to participate in promotions will be kept until the promotion ends and, once it ends, during the limitation period for legal actions that may arise from it.
  6. Data used to send commercial communications will be processed until the User objects or revokes their consent.

Data used to carry out profiling , using third-party sources, will in no case refer to a period greater than three (3) years.

9.- COMMERCIAL AND PROMOTIONAL COMMUNICATIONS

One of the purposes for which LYOM processes the personal data provided by Users is to send them commercial communications with information related to products, services, promotions, offers, events or news relevant to Users.

If the User wishes to stop receiving commercial or promotional communications from LYOM, they can request to unsubscribe from the service by sending an email to the following email address: info@lyomwear.com

10.- USER RESPONSIBILITY

The user:

  • You guarantee that you are over sixteen (16) years of age and that the data provided by LYOM are true, accurate, complete and up-to-date. For these purposes, the User is responsible for the veracity of all the data communicated and will keep the information provided appropriately updated, in such a way that it responds to their real situation.
  • You guarantee that you have informed the third parties of whom you provide your data, if you do so, of the aspects contained in this document. Likewise, you guarantee that you have obtained your authorization to provide your data to LYOM for the stated purposes.
  • You will be responsible for any false or inaccurate information provided through the Website and for any direct or indirect damages that this may cause to LYOM or third parties.

11.- EXERCISE OF RIGHTS

The User can send a letter to LYOM, to the address indicated in the heading of this Policy, or by email to the address info@lyomwear.com attaching a photocopy of their identity document, at any time and free of charge, for:

  • Revoke the consents granted.
  • Obtain confirmation about whether LYOM is processing personal data that concerns the User or not.
  • Access your personal data.
  • Rectify inaccurate or incomplete data.
  • Request the deletion of your data when, among other reasons, the data is no longer necessary for the purposes for which it was collected.
  • Obtain from LYOM the limitation of data processing when any of the conditions provided for in the data protection regulations are met.
  • Request the portability of the data provided by the User in those cases provided for in the regulations.
  • File a claim regarding the protection of your personal data before the Spanish Data Protection Agency at the address C/ Jorge Juan, 6, 28001 - Madrid, when the interested party considers that LYOM has violated the rights recognized by the regulations. applicable in data protection.

12.- SECURITY MEASURES

LYOM will treat the User's data at all times in an absolutely confidential manner and maintaining the mandatory duty of secrecy with respect to them, in accordance with the provisions of the applicable regulations, adopting for this purpose the necessary technical and organizational measures that guarantee the security of your data and prevent its alteration, loss, treatment or unauthorized access, taking into account the state of technology, the nature of the stored data and the risks to which they are exposed.

13.- CHANGES

LYOM reserves the right to review its Privacy Policy at any time it deems appropriate, in which case it will be communicated to Users. For this reason, we ask you to regularly check this privacy statement to read the most recent version of LYOM's Privacy Policy.

14.- ACCEPTANCE AND CONSENT

The User declares to have been informed of the conditions regarding the protection of personal data, accepting and consenting to the automated processing thereof by LYOM, in the manner and for the purposes indicated in this Privacy Policy.