Sunday every day: New Soft Collection

A COLLECTION FOR EVERY DAY, ONE SUNDAY 24/7.

Sunday. A state of mind, a moment to simply be, to enjoy everything you like to do. It's not just a day of the week, it's an attitude .

And this is what the Soft collection offers you, a Sunday feeling, but every day of the week.

Versatile and flattering garments designed to make you look and feel unique at all times. Plus, our improved Seamless fabric perfectly balances support and stretch, so you can move freely in complete comfort and confidence.

Do you want to explore more? Let's go for it.

From the Design Studio to the Gym Studio, discover how the Soft collection was created.

Above: Legging Soft – Maya Blue, Sport Bra Soft – Black and Soft Set – Cocoa.

FROM IDEA TO CREATION.

THE HISTORY OF SOFT.

Soft is our new collection, but as you can imagine, it has been in the works for a long time.

It all starts with the idea of ​​wanting to create a range that was versatile , so versatile that it could be combined with everyday clothing without ever losing style or comfort during a good workout.

And this is part of a Sunday; being able to go to train and then enjoy brunch with friends. It was about combining lifestyle and fitness with performance and functionality .

DESIGN.

It all started with colors, we were inspired by everything that made us feel Autumn , the brown tones of the fallen leaves and dry trees, combined with the clear and cloudless skies so characteristic of these dates, but at the same time with those Typical darker days of manta and a good movie.

The fabric, obviously, was also essential. This improved Seamless fabric is quick-drying, breathable and designed to withstand the intense sweat of a high-intensity workout. Elastic , but with support reinforcements in the lower part of the chest and waist, for greater firmness and comfort.

Lastly, the pattern; We wanted to provide this collection with a Push Up legging with a booty scrunch to elevate the figure along with a top with maximum support that would present the indispensable Lyom feature, in this case, a back with a triple strap as a crossed strap so that it can be see like never before .

Always following trends, but staying faithful to the brand's philosophy.

And this has been a brief tour of how the incredible Soft collection was born. Our team is delighted with the result. So we hope you love it too and have it in your hands very soon!

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